SEO for law firms
Clients search by practice area and location. We build in-depth practice-area pages, attorney profiles and FAQ content, optimize your Google Business Profile and add LegalService and Attorney schema. See SEO services .
MQUAD is a law firm marketing agency providing law firm SEO, Google Ads for law firms and law firm website design that bring in qualified case enquiries.
Get a free law firm marketing audit Explore your roadmap
Choose a starting point. We connect search, AI, creative and your website around your business.
High-intent search visibility.
Make your expertise discoverable.
Connect your offer with intent.
Creative that builds recognition.
Turn a visit into a conversation.
Help nearby customers find you.
The same connected services, adapted to your customers, priorities and buying journey.
Clients search by practice area and location. We build in-depth practice-area pages, attorney profiles and FAQ content, optimize your Google Business Profile and add LegalService and Attorney schema. See SEO services .
Legal keywords are expensive, so precision matters. Our Google Ads campaigns use tight keyword control, call tracking and intake-focused landing pages to lower cost per signed case.
Professional, fast law firm websites with practice-area architecture, attorney bios, case results (where permitted), and clear contact paths. See web design .
Connect completed work, meaningful actions
and the next month’s priorities.
Qualified case enquiries
Calls and consultation bookings
Practice-area rankings
Cost per signed case from ads
Start with one priority or connect your channels. We confirm deliverables and pricing before work begins.
For one clear marketing priority
For a joined-up marketing plan
For a broader growth programme
Agree on the measures that matter, review the evidence and decide what to improve next.
Agree on priority services, target markets and the enquiries that count. Record a starting point before comparing progress.
Goals and measurement planUse the relevant sources for your scope: Search Console, analytics, ad platforms, business profiles or social insights.
Channel and enquiry reportsConnect completed work to the available data, discuss enquiry quality and agree on the next month’s priorities.
A report and a clear action plan
Each stage has a purpose and an output.
Follow the animation or choose a step.
We review your site, practice areas, profiles and competitors.
We prioritize practice areas by value and competition.
We write practice-area and attorney pages.
We launch Google Ads and local SEO.
We track enquiries and cost per case.
Playing · choose a step to pause
Explore the challenges, included work and practical considerations behind your plan.
Discuss your prioritiesEducational posts and LinkedIn thought leadership that build authority. See social media management .
Law firm SEO for each practice area and location
Practice-area pages written for potential clients
Attorney profile pages with LegalService and Attorney schema
Google Business Profile management
Google Ads with call tracking and intake landing pages
LinkedIn and educational social media content
Monthly report on calls, consultations and cost per case
Personal injury, family law, immigration, criminal defense, estate planning, employment, business and property law.
Legal marketing needs accuracy, discretion and careful tracking of expensive clicks. We write clear practice-area content for your approval, follow advertising rules in your jurisdiction, and report the cost per qualified case, not just traffic.
Everything you need to know before we start.
Talk to our teamLaw firm SEO is optimizing a legal website — practice-area pages, local SEO, attorney profiles and schema — so the firm ranks when potential clients search for legal help.
Yes, especially for urgent practice areas. Because legal clicks are costly, strong negative keywords, call tracking and good intake processes are essential.
Competitive legal markets typically need 6–12 months of consistent SEO to see strong results, though local map rankings can improve sooner.
Yes. We write content that avoids guarantees and misleading claims and follows the advertising guidance your bar or law society sets. Your firm approves all content.
Yes. Our writers produce practice-area content for your review and approval, since your firm is responsible for legal accuracy.
Bring us your business goals. We’ll help you find a clear starting point across search, AI visibility, ads and your website.